What is a Business Plan?

What is a Business Plan?
 
A business plan is a document with several purposes:
 
a.  The business plan is a road map and blueprint for your business, showing anyone who reads it where your business is going, and what it will look like when you get there.
b.  Your business plan is also a working document for all of the founders and key employees of your business.  It is here that you establish the “chain-of-command” and the “roles and responsibilities” of the members of your team.
c.  The business plan is also a key selling document for your company.  This plan is the first place where you completely describe the promise and excitement that your business holds for you, your team and your investors.  This document is where you can lay out your vision for your new business, and describe in detail the potential for this business to be a profitable venture.
 
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